Wowza, this internet thing is pretty sensational. Thanks to everyone who has emailed me regarding the sale of the business. Because I'm lazy, here are some quick answers that many of you seem to have:
*YES, the company is still for sale. I am currently talking with a few different peeps, and our next owner may be in this group (a couple seem genuinely serious), but no offers have been made yet, so it's still anyone's game.
*In terms of what the sale will/can include: It's Paper Bride, Paper Mama and for the most enterprising of you, several other complementary brands that I have already begun to flesh out. This will include licensing rights, inventory, website URL's, and all of the advice I can manage to squeeze out of my brain.
*My future involvement is a question mark, but I am very open to staying involved (writing cards, brainstorming ideas, fine-tuning branding and helping with marketing and PR) for the right arrangement and the right price.
*Without getting into specifics, I am selling for personal reasons only. Thus far, both lines have been received incredibly well, rec'd loads of press and for all intents and purposes, have pretty much flown off the shelves. Have you ever dated a guy who tried breaking up with you and said "It's not you....it's me"? Well, I really mean it this time :)
*I can't simply throw out a price as there are many different factors involved (i.e. are both brands included? only one? add'l brands? do I stay involved? current inventory?). Rest assured that I am anxious and open to any reasonable offers. Having said that, if you don't have any money, access to any money, any ideas about borrowing/begging/or stealing any money, this probably isn't going to work.
*Yes I will be reachable, available and anxious to help whomever takes over with all of the inside scoop, feedback from my screw ups and tricks of the trade that I learned along the way. I'm not going to send my little "baby" out into the world without a fully stocked diaper bag, a new bugaboo stroller and and all the fixins.
Hopefully this answers the basic questions. If I left anything out, leave me a comment (maybe others have the same questions?). For anything super specific, or if you genuinely want to throw your hat into the ring, email me at erica at paperbride dot com (hurry!).
Monday, September 24, 2007
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