Tuesday, September 27, 2005

Making it to the big leagues...

Getting your product onto the shelves of Target or Wal-Mart seems...well, pretty freakin fabulous. I've had fantasies of early morning calls that go something like this:

mysterious caller (MC): Hello Paper Bride, this is Target...we MUST have you in every single one of our stores!
ME: uh...really? Uhm, ok, great.
MC: Get some more product printed up and get your stuff to us as soon as you can...we'll wait however long it takes.
ME: uh...ok
MC: I'm sending you a big, fat, honkin' check right now.
ME: ok...uhm...thanks
click

I hope to be a smidge more eloquent than that, but...

Here is a fantastic article about one company's experience in getting their product onto the shelves of Wal-Mart. It's not quite as easy as I had imagined...and, in fact, seems next to impossible. But a girl can dream, can't she?

2 comments:

Leigh said...

I was exhausted just reading that article !

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